Co-design includes designing with the people who will use and deliver a service. It is about having empathy for others and working together to deliver a possible outcome.
We bring customers, frontline staff and decision makers into the design process to understand all sides of the problem, come up with ideas, and test them before you commit.
Testing early means you avoid costly rework and because the people who make the change have helped design it, they are invested in its success early.
We plan each session around the decisions the business needs to make, and keep it practical.
Co-design
We bring customers, staff and stakeholders together to shape ideas to ensure the best outcome for the business.
Good for
Designing a new service with the people who will use it
Landing a change that frontline staff need to deliver
Testing ideas before committing the budget
Bringing together groups who see a problem differently
What we do
Plan who to involve, and when
Recruit customers, staff and stakeholders
Design and facilitate co-design workshops
Prototype and test ideas with the people who’ll use them
Synthesise what we learn into clear recommendations
What we deliver
A co-design plan and session materials
Concepts and prototypes shaped with users
Findings from testing, and what to change as a result
Recommendations with buy-in from the people involved
A clear story to take to leaders and boards
Our other services
Service Design
Improve the customer experience and the operations behind it
Product/Market Fit
Determine there is a market for your new idea
Business Design
Get change moving across the silos
Case Studies
Insurance - customer segments and CVPs
Designing segments and propositions for SME customers
Film- product/market fit
Determining whether a new idea has product/market fit
Government - service design
Redesigning operational policies to be customer centric
Have a problem you’d like help solving?
We’d love to hear from you.